Audemars Piguet

Audemars Piguet, a luxury brand, just managed to get their hands on their Domain Name. The domain was squatted by someone who used it to sell copies of the products online. After 6 years of procedure and 8 months of negotiation with the owner (they don’t mention the price they paid for it).

They relaunched their web strategy with a nice site and an attempt to Social media with the Youtube channel. A pitty that they forgot SEO on all other pages than the homepage.

Advertisements

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s